Most people picture language visually. Knowing this makes writing easier.

A screenplay is a de facto movie and anything presented will eventually have to be literally photographed (or said.) Understanding why this works lends insight into human beings, your target audience. I learned this when I was taking an acting class. The teacher was stressing a point on how we should invest words with meaning.... Continue Reading →

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How to Write a one liner (or God’s Approval Hits Record Low )

If you ever listen to Simpsons DVD commentaries, you'll hear the recurring complaint that one liners, sign gags, and the like take the longest to write, even with a full team of really funny comedy writers. I agree with this. Most comedy is character based, characters are set up with traits, and we see them... Continue Reading →

Finding an angle on material

When working with a client, I like to develop their sense of what is interesting about idea, what can be done with it. To do this, we go to the front page of /r/todayilearned, and I ask them which story jumps out to them. Today client picked this one: TIL the Morton salt company raised... Continue Reading →

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